Strength through exercise

Strong & Fit Factory is a fitness and personal training business dedicated to helping members, preponderently women, to stay healthy through means of exercise, nutrition and general wellbeing.

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The identity had to have a solid feel while also emphasizing dynamism and an active lifestyle.

The logo is composed of a conceptual red icon symbolizing a small factory building and the verbal representation 'strong&fitfactory' displayed in an appropriate typeface and style - Futura Extra Bold Condensed Oblique. The oblique feature of the typography adds to the overall dynamic look.

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Let's work together!

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